Major Speculation: Microsoft May No Longer Create Windows Phone, Windows 10 Mobile Devices

For a company which has been in the markets for over the past 40 years, Microsoft has learnt a lot. Over the years, the company has made many decisions, good and bad, which have affected them in several ways. The learning curve over the past several years has given Microsoft a major 'edge' in the way things work. With their recent foray into the hardware markets, Microsoft has been working hard on pushing their Windows Phone devices and the Windows 10 Mobile OS forward.

However, despite all their attempts, the company has still not been able to attain the success that they aspired for, when they initially took over the Nokia Mobiles business.  The company has been making major losses, and has lost out billons of dollars over the past few years. Nothing seems to be going their way for Microsoft in the mobile phone business as of now.

While the company has been trying hard to promote the Windows 10 Mobile devices and the Windows Phone division, the markets are just not responding well.

What separates a good business from a 'great' business is the fact that good businesses know when to start a new venture, while great businesses know when to stop. Having been an exceptional business unit over the years, it looks like Microsoft might soon be hitting the stop button when it comes to their mobile phone division.

There have been a large number of speculations which suggest that the top level management is not quite happy with the way things have been going on in the Windows Phone division. Their declining market share and falling revenues are bothering the company to no limits, and we might soon see the day that Microsoft decides to pull the plug from this division.

The biggest aspect of markets where Microsoft has lost out on is the perception games, as the public sentiment around the Windows 10 Mobile OS and the Windows Phone devices has been rather negative and is not improving despite the company's best efforts.

It has been speculated that the top level management and the investors are displeased with the losses that are piling up. With no returns in sight and billions of dollars worth of losses, Microsoft might now be on the verge of hitting the killswitch on the Windows 10 Mobile and Windows Phone divisions.

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Source: Major Speculation: Microsoft May No Longer Create Windows Phone, Windows 10 Mobile Devices